Frase
Description
An AI service for articles and SEO from Frase, Inc., owned by Copysmith AI. Give it a topic and its agent reads the pages ranking on Google and the sources AI search engines cite, builds a brief, and drafts the page in your brand voice. While you edit, two scores update: one for Google rankings and one for citations in AI answers. It writes in dozens of languages.
Drafts publish to WordPress, Webflow, Wix, Sanity or the service's own CMS, and export to Google Docs, Notion, HTML, Markdown and PDF. After a page goes live, Frase watches it. When rankings drop, it looks for the cause and drafts a fix. By default the agent waits for your approval before it publishes or changes a live page; you can let it handle low-risk changes alone.
Frase also tracks how often AI answers name your brand and which of your pages they cite, and it audits your site. A widget on your site answers visitors from your own pages and collects their questions. It runs in the browser, connects to AI assistants through MCP, and has a REST API and a command-line tool.
Pros and cons
Pros
- Trial with no card required
- Research, drafting, publishing and page monitoring in one service
- Shows where AI answers mention your brand
- The agent publishes nothing unless you allow it
- Free one-off page and site checkers
Cons
- No permanent free plan
- Some features and the AI engines in reports depend on the plan
- Subscriptions renew automatically
- The terms say fees are not refunded
- Built for ongoing site work, so it is more than you need for one-off texts
Key facts
- Free access
- Free trial only Trial with no card and capped usage; there is no permanent free plan
- Pricing
- Pricing on the official site →
- Developer
- Frase, Inc.
- Checked on
- Nov 5, 2026